Create A Motion Graph Based On The Tape Chart
What Is A Tape Chart?
A tape chart is a graphical representation of available room inventory in a hotel or any other hospitality business. It is a tool that helps hoteliers manage their rooms efficiently and effectively. It is a type of reservation chart that shows the status of all the hotel rooms for a given date range. The tape chart consists of a column for each room type and a row for each day of the date range. The chart is usually color-coded to represent reservation status, such as available, reserved, or checked-in.
Why Create A Motion Graph Based On The Tape Chart?
A motion graph is a type of chart that shows changes over time. It is a powerful tool for analyzing trends and patterns in data. By creating a motion graph based on the tape chart, hoteliers can gain insights into their occupancy rates and make informed decisions about pricing, promotions, and marketing.
A motion graph based on the tape chart can help hoteliers answer questions such as:
- What are the busiest days of the week?
- What is the average length of stay for guests?
- What is the most popular room type?
- When is the best time to offer promotions?
How To Create A Motion Graph Based On The Tape Chart?
To create a motion graph based on the tape chart, you will need to follow these steps:
- Export the tape chart data to a spreadsheet
- Transform the data into a format suitable for a motion graph
- Create a motion graph using a tool such as Microsoft Excel or Google Sheets
- Analyze the graph and draw insights from the data
Let's take a closer look at each step.
Step 1: Export The Tape Chart Data To A Spreadsheet
Most hotel property management systems (PMS) allow you to export the tape chart data in a spreadsheet format such as CSV or Excel. The exported data will typically include the following columns:
- Date
- Room type
- Inventory
- Bookings
- Check-ins
- Check-outs
Step 2: Transform The Data Into A Format Suitable For A Motion Graph
The next step is to transform the data into a format suitable for a motion graph. To do this, you need to create a new table that shows the room occupancy rate for each day of the date range. The occupancy rate is calculated by dividing the number of rooms booked by the total number of rooms available.
Here's an example of what the new table might look like:
| Date | Occupancy Rate |
|---|---|
| 1/1/2022 | 75% |
| 1/2/2022 | 80% |
| 1/3/2022 | 90% |
Step 3: Create A Motion Graph Using A Tool Such As Microsoft Excel Or Google Sheets
Once you have transformed the data into a suitable format, you can create a motion graph using a tool such as Microsoft Excel or Google Sheets. Both of these tools have built-in features for creating motion graphs.
Here's an example of what a motion graph based on the tape chart might look like:
Step 4: Analyze The Graph And Draw Insights From The Data
Finally, you can analyze the graph and draw insights from the data. Some insights you might gain from the graph include:
- The hotel is busiest on weekends
- The occupancy rate tends to be higher in the summer months
- The most popular room type is the standard double room
- The hotel should offer promotions during the slow season to increase occupancy
Conclusion
A motion graph based on the tape chart is a powerful tool for hoteliers who want to gain insights into their occupancy rates and make informed decisions about pricing, promotions, and marketing. By following the steps outlined in this article, you can create your own motion graph and start drawing valuable insights from your data.
